All those stories you hear about the course at Vermont are true. There’s a reason Spartan Race’s home is in the mountains of Killington. There are runs and there are trails and that’s all very cute, but when it comes to the absolute premier place to really test your mettle, the Beast – and of course, the Ultra Beast – in Joe De Sena’s back yard is where you need to come.

As such, this is why the World Championship race is such a special event. The course, when running it, feels like it makes absolutely no sense. Why are you constantly going upwards? The laws of physics state that surely at some point, you have to go down? But it never feels that way. Almost the entire course is on either an incline or a minimal decline, which further begs the question, how the heck is there a lake in the middle of it? Yes, you’ll get wet. Why are you surprised? This is not a jolly 5K. Look out for one of the hardest obstacles on the circuit there. You’ll know it when you see it. Don’t worry, there’s a burpee station not far away. Get comfortable, you’ll be there a while.

Also be prepared for everything to be scaled up just a notch or two. Everything will seem longer, heavier or colder. There’s a reason for that. But is it actually that way, or are the mountains playing with you? Remember that mental resilience is every bit as important as physical strength.

The World Championship Race will naturally attract the finest trail runners, speed hikers and even Olympic athletes to the event. With people from England, Australia, Germany, Russia, Slovakia, Italy and numerous other countries all vying for the enormous prize pool, it’s easy to understand why this event is the carrot dangling on the end of a very long, painful and punishing stick. No pain, no gain, right?

With the biggest, BADDEST Beast of the year comes the biggest cash prize purse in all of Obstacle Racing! The Vermont hosted World Championship Beast will award over $300,000 in cash prizes. Top Male and Female Finishers, Top Points in the Series, and Age Group awards will be dispersed to those who earn the spotlight for their accomplishments.

Get out there and claim your stake! The awards will be grand and that feeling when you cross the finish line even grander.

You won’t want to miss this! See you at the World Championship finish line.

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Jim MacLaren was an outstanding athlete at Yale University, especially in lacrosse and football. Running was a something of a gift of his, but after a motorcycle accident in 1985, he lost his left leg below the knee and nearly died. Remarkably, he went on not only to recover, but to run a marathon in 3 hours and 16 minutes and to complete the Hawaiian Ironman in 10 hours and 42 minutes.

However, his resilience would be tested again in 1993 when, during the Orange County Triathlon, a van hit him during the cycle portion of the race and he collided with a sign post, rendering him a quadriplegic.

A few members of the endurance sports community raised funds so that he could buy a vehicle – a van – that he could drive with his hands. This fundraiser raised far more than expected and from this drive, the Challenged Athletes Foundation was born and to date has grown so big that it has raised over $53 million in aiding athletes with similar physical challenges continue or progress in active sporting life. 

Today, Spartan Race announced its official charity partnership with Challenged Athletes Foundation.

“When you meet a CAF athlete, you can’t help and feel their determination to face their adversity with pride and a smile….this is inspiring beyond belief” said Joe De Sena, Founder and CEO of Spartan Race. “We see challenged athletes on our course more and more; we are not only honored to assist in raising funds for CAF but also happy to have a partner that shares in our philosophy that involvement in sports at any level increases self-esteem, encourages independence and enhances quality of life.”

To suggest that CAF changes people’s lives would be an understatement. Supporting all walks of life from wounded troops to children and first responders, CAF has it covered. In actual fact, Challenged Athletes Foundation supported 33% of the USA Paralympic Team in Sochi for the 2014 winter games, in which they won 18 medals, two of which were gold.

Another feather in the CAF cap is its program, Operation Rebound. This program is the premier sports and fitness program for American military personnel, veterans and first responders with permanent physical disabilities.  It provides unparalleled opportunities to pursue active, athletic lifestyles by offering access to funding for equipment, training, competition expenses, sports clinics and mentoring activities. This helps troops and first responders to harness the healing power of sport, whether the goal is podium gold or riding a bike around the block with their kids.

This partnership, which starts today, will see Spartan Race raise funds for CAF through various means including the online registration pages, event activations and various media and marketing campaigns. Naturally, raising awareness and funding of the charity and those it helps is the main intention of the partnership. Spartan Race is very excited to share the news that CAF will coordinate not only grant presentations at a selected number of Spartan Race events, but will help in bringing athletes to the events to compete.

So far, just from that one small fundraiser to buy a van, CAF has gone on to raise some $53 million, has helped with  over 9,500 funding requests across not just all states of America, but in dozens of countries, too.

CAF’s signature event – The San Diego Triathlon Challenge – last year attracted over 5,000 visitors and boasted a fantastic 1 mile swim, 44 mile ride and 10 mile run for the competitors to test their mettle.

“It was an important goal in seeking a charity partner to find an organization that was aligned with our mission to change people’s lives through physical activity” said Coleen McManus, Charity Development Director at Spartan.

So we’d like the Spartan Race community to welcome Challenge Athlete Foundation to the family and urge you to check out their website here.

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The rolling, endless hills. That glorious scent of the trees that plays on the nostrils evoking an urge to be at one with nature. Those seemingly infinite trees that seem to wave at you as you negotiate the trails. Where better than to hold the 2014 Founder’s Race than in the welcoming arms on Montana? 

Expect around 4+ miles of inclines, mud and fiendishly designed obstacles to test your mettle. The terrain may be rugged and it may be metaphorically slapping you with one hand, but it’ll be rubbing you better with the other. You won’t know whether to laugh or cry.

Your reward? How about the rare and coveted Founder’s Race medal and a t-shirt, not to mention the kudos and bragging rights that go along with it?

That’s right – Spartan Race is going “old school” style in Montana. Will you have what it takes to accept this challenge? Do you have it in you?

Sign up here and you’ll know at the finish line…

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Spartan Race would like to officially announce the newest member of our Spartan Elite Pro Team, Rose Wetzel-Sinnett. Crashing in from Seattle to take the Spartan Race world by storm, Rose has impressed everyone with her fiery tenacity and her impossibly strong running skills. 

Of the announcement, Rose couldn’t hide her delight, saying, “I feel honored to be welcomed onto the Spartan Pro Team, an amazing group of talented athletes and fierce competitors. Spartan offers the support and community environment I desire in order to thrive and excel. The passion for excellence amongst the Spartan Pro Team is contagious and I’m confident it will propel me to reach my full athletic potential.”

Despite being a relative newcomer to the sport – August 2013 was her first race, one she came fourth in – she has taken the sport by the scruff of the neck and announced her arrival in no uncertain terms. Three wins and twice coming second sends out a clear indication that she is to be taken seriously.

Describing what Spartan Race means to her, she smiles, “Spartan means taking on challenges, breaking out of our comfort zones, and overcoming our obstacles. It means digging deep to find out how physically strong and mentally tough we can be. It’s not about being macho; it’s about being brave. I once saw a quote that said something like, “the world needs fewer people that are tough, and more people that are tender.” I say the world needs more of both, and many of us could use more of both in our lives.”

Feeling most at home when she is moving, it’s no surprise that Rose has already done some pretty major events already. Triathlons, marathons, 200-mile bike rides, and team-oriented overnight running relays have all been done, but lately, her focus has switched back to running tracks, road races and now, as she puts it, “the fun, crazy world of obstacle racing.”

But Rose isn’t going to rest on her laurels and hope that what she can do will be enough to keep her place on the podium. Competition is fierce in Spartan Race and Rose knows this. As such, she is already working through a plan that she hopes will keep her duking it out – metaphorically, of course – with the other Pro Team members on the circuit.

“I plan to increase the speed component of Spartan Races so that races cannot be won based on strength and obstacle efficiency alone. The beauty of Spartan Races is that for one to prevail, they must have the best combination of both strength and cardiovascular ability. Amelia and April, for instance, have impressive strength, and knowing that, I feel inspired and motivated to work incredibly hard to get stronger. If they work at getting faster, knowing I’m now in the arena and coming from a speedy background, hopefully it will cause all of us to push each other to become the best, most well-rounded obstacle racers we can be. Our collective competitive drive will make this year’s Spartan World Championship the most intense and entertaining one yet.”

So please welcome Rose “Wonder Woman” Wetzel to the Pro Team and be sure not to blink when she runs past. Chance are you’ll miss her.

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By Tony Matesi

FORT CARSON – SPARTAN MILITARY SPRINT

 There is no better place than one of the most well known Army bases in the nation to host our Spartan Race Military Sprint. Named in honor of legendary Army scout, General Christopher “Kit” Carson, who explored much of the West in the 1800s, Camp Carson was established in 1942 and Fort Carson was changed from Camp Carson in 1954. Fort Carson’s beautiful scenery has made it one of the most requested duty stations in the U.S. Army with Pikes Peak right there in it’s backyard. This venue is one you do not want to miss with all its natural beauty and history. Ft. Carson is a destination fit for an incredible adventure on and off the course.  

Fort Carson sits on a 137,000-acre (550 km2) installation just 40 miles north of Pueblo, Colorado in Pueblo County.  Given the nature of this being a military base naturally, there is a lot of history here. Did you know, more than 125 units were activated at Camp Carson and more than 100 others were transferred to the Mountain post from other installations. Nurses, cooks, mule packers, tank battalions, a Greek infantry battalion, and an Italian ordinance company trained at Camp Carson during the war years. There’s a lot of history at Ft. Carson military base so take it all in.

 OH, THE WEATHER OUTSIDE IS WEATHER

Colorado is one of those less than predictable venues this time of year. Last year we saw everyone hanging around the festival area enjoying the warm sun on Saturday but come Sunday it was a sea of silvery foil blankets everywhere. Remember, Spartans show up prepared for anything and everything! Keep in mind when you are packing for this adventure, the average first weekend of May in Fort Carson can range from a high of 66 to a low of 39 with a record high of 86° and record low of 17°. With that in mind be sure to bring some cold weather gear – long sleeve compression shirts and compression pants – as well as some warm weather gear so you have your bases covered. Don’t forget to bring a towel for the showers, no matter what that water will be cold. Also be sure to have some spare warm clothes so you can take advantage of the food, fun, and challenges in the festival area after the race. 

 LODGING

If you’re looking for a place to stay near Fort Carson don’t worry we’ve got you covered. There are a bunch of great hotels nearby in Colorado Springs including the DoubleTree by Hilton Colorado SpringsFairfield Inn & Suites Colorado Springs South, La Quinta Inn & Suites Colorado Springs South AP, or the Hampton Inn & Suites Colorado Springs/I-25 South all of which are under six miles away from the venue.

TONIGHT WE DINE IN

If you’re looking for some grub in the area you are in luck, we’ve gone ahead and taken care of searching Yelp for you and found the best spots to crave that Spartan appetite you’ve built up on race weekend. For those looking to get a handle on their raw fish fix you can check out Sushi o Sushi or Sushi Ai located outside Fort Carson in Colorado Springs. If Pad Thai or Pad See-ew is more your thing head over to NaRai Thai or Thai Satay. Have more of a southern, BBQ appetite? Check out Colorado Smokehouse in Fountain, CO, just don’t forget to order your veggies with all those delicious meats they serve. Maybe you are looking for some Schnitzel? Be sure to check out the Edelweiss Restaurant in Colorado Springs. Or perhaps you just want some good ol’ American cuisine, look no further than a local favorite, Shuga’s, where you’ll be sure to find something to fill that Spartan appetite of yours.

THERE’S SO MUCH ROOM FOR ACTIVITIES

Looking for something to do with the whole family after the Spartan Race in Fort Carson? How about a visit to the Cheyenne Mountain Zoo with over 200 species of animals sitting at an elevation of 6,800 feet. You can stop in for an hour or two for a wildly good time and you can even feed the giraffes from your bare hand! They even offer a sky lift that takes you to the top of Cheyenne Mountain, but we know you Spartans will probably insist on climbing to the top yourself to catch the magnificent sunset.

Garden Of The Gods Colorado

If you’re looking for other outdoorsy activities in the area don’t miss out on the Garden of the Gods also located in the Colorado Springs area. Where else can you catch such dramatic views of 300′ towering sandstone rock formations with a majestic backdrop of snow-capped Pikes Peak and beautiful baby blue skies.

Colorado is a wonderland of outdoor actives so don’t forget to check out these other hot spots, Seven Falls, Cave of the Winds, Helen Hunt Falls, Palmer Park or America the Beautiful Park. No matter where you end up you are sure to find a place to capture some epic moments with your crew. Don’t forget to tag us in all those Instagram shots, #SpartanRace.

Sign up at Spartanrace.com for the Ft. Carson Military Sprint. We look forward to seeing you in Colorado!

Credits: jdpoyda.blogspot.com,  army.mil, samanthakrieger.blogspot.com

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Maxim is going to take on a Spartan Race, but needs two of you to run with them. Think you’re up to the challenge?

They are accepting entries from February 17 through March 31, so follow the link below and let them know why they should have you run with them.

Click here and let them know!

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Born from the trenches of Spartan Races, the Reebok All-Terrain Series is strategically designed with drainage ports that drain water quickly and easily and 360 degrees of traction to shed mud…..The shoe that can handle any abuse a Spartan can give it so you are unstoppable on any course.

Lightweight and breathable this shoe has it all. With a rubberized tongue (complete with holes to help expel water) the Reebok All-Terrain has been generating a ton of excitement from the folks at HQ. Everything from it’s ability to drain water, to it’s lightweight breathable construction has the staff talking about how they can’t wait to get them dirty. With colors that are bright and inviting this shoe is sure to become a fan favorite on the course when it drops in March. Make sure you keep your eye out for it on the shelves in the next couple weeks.

THE REEBOK ALL-TERRAIN SERIES. BUILT SPARTAN STRONG. AVAILABLE 3.15.14

Reebok are ready. Are you? Sign up now for a Spartan Race near you! 

For more info go to http://shop.reebok.com/us/content/all-terrain-series

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SPARTAN RACE PARTNERS WITH NBC SPORTS GROUP TO BRING OBSTACLE RACING TO TELEVISION

$250,000 Spartan Race World Championship in Central Vermont is Focus of Sept. 21-22 Taping

FRAMINGHAM, MA (August 8, 2013) – Spartan Race, Inc., the world’s premier obstacle racing company, known for its innovative challenges, promises even bigger surprises for the 2013 Reebok Spartan Race World Championship. Spartan Race and NBC Sports Network are collaborating on a television special which will feature the World Championship and focus on the sport of obstacle racing. This event, the culmination of the 2013 Reebok Spartan Race Series, will take place on September 21-22, 2013, in scenic central Vermont, near Spartan Race HQ in Pittsfield.

Tens of thousands of obstacle racing competitors and enthusiasts from around the world will converge on New England, where $250,000 in cash and prizes will be on the line. At the World Championship, top-ranked Reebok Spartan Race athletes, Olympians, and amateur athletes alike will compete side-by-side, assuming they have the brawn, guts and intestinal fortitude.

Spartan Race has partnered with NBC Sports Group to chronicle the amazing people and stories behind the race series and the World Championship, culminating in a 90-minute TV special that will air on the NBC Sports Network on December 7, 2013. Says Spartan Race founder Joe De Sena, “We are looking for inspiring men and women who have changed their lives through Spartan training and racing – from the best athletes to the weekend warrior who just loves to run, jump, climb and play. We know they’re out there. Our mission is to turn couch potatoes into athletes and inspire people to live a fitter life.”

Competitors are traveling thousands of miles to tackle a gauntlet of exciting obstacles, including throwing spears, leaping through fire, aerial traverses over water, challenging rope climbs, and barbed wire crawls. Reebok Spartan Races are known for their creative use of terrain, and the World Championship is sure to deliver, and then some. The undulating Vermont landscape will test even the most seasoned athletes and a farm dinner for one thousand people the night before the World Championship will ensure they are well-fueled for the event.

For more information about the Reebok Spartan Race and the Spartan World Championships, log onto www.spartanrace.com.

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Brands Launch New Collaboration with Reebok Spartan Race Times Square Challenge” in New York City; a Celebration of America’s Newest Sport: Obstacle Racing

Canton, MA [January 17th, 2013] – Reebok, the global fitness brand, and Spartan Race, the world’s leading obstacle racing series and Outside Magazine’s Best Obstacle Race in 2012, have today announced a multi-year partnership. The collaboration marks Reebok’s commitment to one of the world’s newest and fastest growing sports – obstacle racing.

As part of the multi-year collaboration, Reebok will be the title sponsor for the global race series beginning with the first race of the season at Vail Lake Resort in Temecula, CA on January 26th and 27th, and the official apparel, footwear and accessories supplier for the Reebok Spartan Race series. In addition, the Reebok Spartan Race will be featured in the brand’s upcoming global marketing campaign – the first time obstacle racing has been featured in a major campaign. Reebok also plans to develop a range of products specifically created for the demands of Reebok Spartan Race athletes, which will be available in fall 2013.

The partnership was launched with a traffic-stopping live event in New York – The Reebok Spartan Race Times Square Challenge. Times Square’s first ever extreme obstacle race saw hundreds of contestants take part including actress/model Brooklyn Decker; former NY Giants All-Pro Tiki Barber; Spartan Race Champion Hobie Call; and Spencer Hendel, winner of the Obstacle Course event at the 2012 Reebok CrossFit Games.  The Times Square course featured a 7 ft. wall climb, a mud crawl with barbed wire, a 10 ft. high Hercules Hoist, a 75 ft. sandbag carry, and other obstacles..

The tie-up between the two brands is built on shared values about the future of fitness. Reebok’s mission is to change the way people perceive, experience and define fitness and empower them to be physically, socially and mentally fit for life. Spartan Race is the perfect partner to help spread this message. Founded in 2010, the race series expects to attract 500,000 athletes in 2013, up from 350,000 in 2012, many of whom are people looking for a new alternative to more traditional forms of fitness.  Spartan Race currently has more than 2.3 million “likes” on Facebook and is one of the fastest growing series in the sport of obstacle racing.

Spartan is a timed event series featuring races at three escalating distances in locations worldwide. The series culminates in a world championship finale with a prize fund of over $500,000. As well as the competitive elite heats, Spartan Races are set up for all levels and ages of athlete to take part and engage in a new form of fitness.

“At Reebok, we recognize that the fitness landscape is changing. More and more, people are beginning to see fitness as part of their lifestyle rather than simply an activity, said Matt O’Toole, Chief Marketing Officer at Reebok.  “Spartan Race is at the forefront of this movement. It enables people to come together to experience fitness with a community of like-minded people – to take part in something that is challenging and daunting, but at the same time, inspiring and fun. This is what makes it so rewarding, and is a large part of what is fueling the incredible growth of the sport.”

Adds Spartan Race founder Joe De Sena, “Reebok shares our vision – they think, act, and live exactly like we do down to the last detail. Both organizations believe that through fitness, ordinary people can realize their full potential and reap benefits throughout their lives.

“Reebok will help us expand globally, pursue our goals of making obstacle racing an Olympic sport, share the healthy living we promote, and rip people off their couches and do what human beings were made to do: run, jump, sweat and climb,” De Sena said.

About Reebok

Reebok International Ltd., headquartered in Canton, MA, USA, is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment. An American-inspired global brand, Reebok is a pioneer in the sporting goods industry with a rich and storied heritage in running, training and fitness. A subsidiary of the adidas Group, Reebok operates under the multiple divisions of the Reebok brand, Reebok-CCM Hockey and the Sports Licensed Division.  Reebok is the exclusive outfitter of CrossFit and the Reebok CrossFit Games and main event partner and official apparel and footwear supplier for the 2013 Red Bull X-Alps. For more information, visit Reebok at www.reebok.com. Or, discover Reebok at the following locations: http://reesha.re/plus; http://facebook.com/reebok; http://twitter.com/reebok; and http://youtube.com/reebok

About Reebok Spartan Race

Reebok Spartan Race, voted Outside Magazine’s Best Obstacle Race in 2012, is the world’s leading obstacle racing series and the first of its kind to have global rankings. With 350,000 participants in 2012 and 60 events planned for 2013, Reebok Spartan Race is making this one of the fastest growing sports in the world. Reebok Spartan Race is a timed event series featuring races at four escalating distances in locations worldwide that culminate in a World Championship Finale with cash and prizes for the champions – with a half-million dollars in cash and prizes awarded in 2012 alone. While featuring competitive elite heats, Reebok Spartan Races are for athletes of all levels and abilities and are geared toward ripping people off their couches and into the outdoors.

You’ll Know at the Finish Line – A Spartan Guide to the Sport of Obstacle Racing, a new e-book from Spartan Race co-founders Joe De Sena and Andy Weinberg that inspires readers to find and unleash their inner warrior, is available for free on the company’s website.

Go to http://www.spartanrace.com/ for more information, a schedule of events or to register for a Reebok Spartan Race. For videos, please visit www.spartanrace.tv.

Spartan Race

Alfred Schreiber

Mobile: (646) 320 -5142

Jeff Blumenfeld

Direct: (203) 655-1600

Mobile: (203) 326-1200

jeff@blumenfeldpr.com

Reebok

Dan Sarro

Direct: (781) 401-4443

Daniel.sarro@reebok.com

Richard Barker

Direct: +1.646.619.2805

Mobile: +1.917.287.9992

Richard.barker@mcsaatchi.com

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