by Carrie Adams
Creating an international obstacle racing series is not an easy task. Logistics alone are enough to make it a dizzying headache of epic proportions. The race venues crisscross the globe and span such long distances that there is a need for constant traveling, scouting, and having teams spread out over wide expanses of the world trying to find the best and baddest places to have the events.
You need course designers who are visionaries that look at the landscape and not only design but set up a course only to have it deconstructed days later. There’s the task of finding sponsors, determining and procuring materials to build the obstacles, finding volunteers to put them up, take them down, assist before, on, and after race day, and runners for the event itself. There’s parking to manage, racers to get bibbed and chipped, to get fed post-race, and to keep entertained. Before an event, you have to manage registrations, a constant barrage of questions, accounting paperwork, all just to get one event in the books. The marketing, advertising, and pounding pavement to tell people your story and get people to show up on race day is an effort of epic proportions in and of itself!
But there is a whole other side to creating an international obstacle racing series. It’s defining the spirit of the event, the very soul of what it will represent to the runners themselves who will struggle, fight, and claw their way through the miles and the tests that are put in front of them. It isn’t about getting dirty, but you’ll get dirty. It isn’t about having fun, but you will have fun. It isn’t about the costumes, the beer, and the after-party. It’s about who you are when you run, and what is brought out of you when you falter, what you do when you want to give up, and how you feel when you finish. It’s about what you have inside you to get you across that line. How do you create something that changes a person so that they are better when they cross the finish line?
The Spartan Race was created by eight ultra-athletes. It was created by people who have spent their lives redefining what’s realistic and finding out what’s possible by living lives without limits.
- A Spartan pushes their mind and body to their limits
- A Spartan masters their emotions.
- A Spartan learns continuously.
- A Spartan gives generously.
- A Spartan leads.
- A Spartan stands up for what they believe in, no matter the cost.
- A Spartan knows their flaws as well as they know their strengths.
- A Spartan proves themselves through actions, not words.
- A Spartan lives every day as if it were their last.
Recently, we told the story of Richard and Selica, two of the initial founders of the Spartan Race. You’ll be hearing all the stories of the founding few. The originators of the Spartan Race who gave life to an idea but more importantly gave soul to a movement: living a life without limits. You have one life to live, strive for greatness!